Introduction
A Journey Through A Gothic-Fantasy Landscape
Skechers is one of the world’s largest footwear brands, yet its visual identity has remained rooted in an early-2000s aesthetic that no longer reflects its scale, product innovation, or cultural relevance.
Deliverables
Music Album
Cover Art
Marketing Content
Illustrations
The Alliance’s new logo symbolizes the power of collaboration. Four brackets—evoking a film camera’s focus points—converge at the center, representing the coming together of studios in a unified effort, and radiate outward as fv fv. v v to signify widespread impact. This design doubles as both a visual metaphor and a strong, recognizable symbol that can stand alone, establishing the Alliance as a recognized emblem of sustainability in the industry.
Nightcrawler
Responsibilities
→ Sound Designer
→ Visual Identity Designer
Context
Summer 2025
Duration: 1 Week
Tools: Adobe CC, Figma, Blender
Opportunity
A brand new soundscape, this time reflecting a gritty, gothic-fantasy inspired world featuring tambourines, rock drums and rugged bass lines.
Objective
Develop a visual environment that fuses eclectic sonic influences and immerses viewers in the album’s narrative: a hero's odyssey down a treacherous terrain filled with trials, tribulations and towering bosses.